Associate Director, US Marketing, IgAN

This is what you will do:

The Associate Director, US Marketing IgAN, is a member of the commercial US IgAN  Marketing team and of the broader Rare Nephrology marketing team within the  Hematology and Nephrology Business Unit. The individual will play a critical role in developing and driving strategies and tactics for healthcare providers and patient engagement for the IgAN .

Reporting to the Senior Director of IgAN Marketing, the Associate Director is responsible for defining and leading HCP and Patient marketing initiatives for the IgAN launch in the US market, as well as supporting the execution of the HCP educational strategy. The individual will also contribute to the development and execution of the best-in-class annual HCP and Patient marketing plans, inclusive of relevant brand and launch strategies. This individual will work closely with Business Operations/OMNI and will be a key cross-functional player, liaising with numerous teams to accomplish goals, including: Field Sales, TLL, Patient Services, Patient Advocacy, Legal, Compliance, Regulatory, Medical, and Promotional Review Committee (PRC). The individual may also interact with Key professional societies for educational initiatives

What you will do:

HCP Marketing Strategy & Omnichannel Planning

• Develop HCP tactics, messaging, and omnichannel plans aligned to brand objectives

• Partner with Sales to apply best practices and emerging trends to strengthen HCP execution
• Define, track, and optimize campaign KPIs and performance

Field Enablement, Promotion & Educational Execution

• Lead development of field-ready promotional materials across branded and disease education

• Serve as the primary marketing point of contact for Field Sales; lead field communications and meeting support
• Partner with Sales Training on onboarding, workshops, and meeting content
• Develop peer-to-peer education (speaker programs, webinars, on-demand) with KOLs and TLL
• Lead congress and professional society strategy and assets

Cross-Functional Leadership, Agency & Budget Management

• Drive cross-functional execution with Sales, Medical, Omnichannel, Training, TLL, Business Ops, and review partners (PRC/Legal/Regulatory/Compliance)

• Manage agency partners, timelines, budgets, and ROI
• Lead with influence to energize teams and align stakeholders to the brand mission

You will need to have:

• Bachelor's degree in a scientific, business, or related field relevant to the role’s responsibilities
• 5+ years of marketing, agency, or consulting experience in pharmaceutical or biotech industry; minimum 1 year in US commercial marketing
• Strong knowledge of MS Office: Word, PowerPoint, Excel.
• Fluent in English (written and spoken language).
• Experience and proven track record of developing and implementing impactful digital campaigns and initiatives
• Strong ability to manage multiple projects across functional areas, and work independently when appropriate, in teams and as a sub-team lead.
• Must be comfortable managing multiple competing, frequently shifting priorities, and working through uncertainty.
• Experience in managing external agencies (AOR and Media) on a day-to-day basis and budget management required.
• Ability to travel up to 30%
• The duties of this role are generally conducted in an office environment.  As is typical of an office-based role, employees must be able, with or without an accommodation to: use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours.

We would prefer for you to have:

• Advanced degree (MS, PhD, PharmD or MBA)
• Oncology, Rare disease, or specialty care experience highly preferred
• Experience developing and actively managing HCP and Patient media plans strongly preferred
• Demonstrated ability to lead without authority
• Ability to gauge the feasibility, impact and risks of proposed programs and develop mitigation plans and ensure internal advocacy and approval.
• Scientific acumen or curiosity to learn
• Understanding of the hospital setting, hematology and/or nephrology
• Diverse pharma or biotech commercial experience in a variety of roles
• Prior experience in competitive markets

The annual base pay for this position ranges from $ 151,081.60 - 226,622.40 Annual USD. Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program. Benefits offered include a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Date Posted

Closing Date

Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form.